In the textile industry, unique items are viewed as luxury productsbut when are such things actually luxury? In copy! please copy!, Jutta Eberhard presents a fake collectionhandmade, copied freely from existing haut
couture combined with the exhortation to use these works to make further copies. Eberhards pieces of clothing
are not particularly wearable, however; the shows models are limited in their mobility, a fact which points to the inefficiency
of nonmass- produced handwork. The presentation of the collection copy! please copy! will also be special in terms of its setting: the backdrop for this fashion performance is the relic of a work by Eva Schlegel made of giant weather
balloons from the MAK Exhibition Hall, currently still on display in the exhibition EVA SCHLEGEL. In Between (to
run till 1 May 2011). The inclusion of this work in copy! please copy! expands the concept of copyright-free use, re-contextualizing
it at the MAK.