Wiener Werkstätte
Permanent Collection / Designing artist: Heimo Zobernig
Permanent Collection space 1993–2012The basis for the choice of color and design in my mural is the festschrift that was published for the 25th anniversary of
the Wiener Werkstätte in 1929. I did not make any selection from the Wiener Werkstätte collection. The exhibition shows most
of the works held by the MAK. The MAK owns the estate of the Wiener Werkstätte. The wall gallery shows the entire extent of
the Wiener Werkstätte archives, parts of which can be seen in reproduction in the exhibition room. To exhibit the Wiener Werkstätte
objects, I have used MAK display cases that have been in use in the Museum since its inception at various times and for various
purposes. / Heimo ZobernigFounded in Vienna in 1903 by Josef Hoffmann, Koloman Moser, and Fritz Waerndorfer, the Wiener Werkstätte aimed to adapt the
formal aspects of everyday commodities to the changed requirements of a new era. Their endeavor to take artistic account of
all areas of everyday life was matched by a wide range of goods produced. The planning and execution of architectural contracts
was carried out by the Building Office, and items for interior decoration were the responsibility of the cabinetmaking, varnishing,
and bookbinding departments and the workshops for metalwork and leatherwork. Between 1910 and 1920, the product range was
extended by a fashion department, by designs for fabrics and wallpapers, and also by the artists' workshops, in which work
was carried out using a wide variety of materials.The restraints of the initially strongly geometric forms used in the objects were relaxed as early as 1906 when these forms
became inundated with decorative ornamentation. When Dagobert Peche joined the Werkstätte in 1915, the decorative tendency
reached a climax of ornamental fantasy.The gradual descent of the Wiener Werkstätte to artistic mediocrity, unprofessional management, as well as the world's declining
economic situation resulted in dwindling numbers of potential customers and - among other causes - led to the ultimate closure
of the enterprise in 1932.In 1937, the Archive of the Wiener Werkstätte was offered for sale to the Austrian Museum of Applied Arts. Its last owner,
Alfred Hofmann, donated it to the Museum in 1955. The Archive consists of sketches for a wide variety of materials by all
of the artists who worked either in or for the Wiener Werkstätte, as well as photograph albums, model books, original fabric
patterns, production drawings for embroidery and lace, commercial art, files and correspondence, and much more. / Elisabeth
Schmuttermeier
Biography
HEIMO ZOBERNIG
Born 1958 in Mauthen, Carinthia, Austria. Lives and works in Vienna.
Heimo Zobernig’s versatile oeuvre is a significant contribution to the international discourse on the way society deals
with art. By efficiently applying a reduced vocabulary, he questions our rigid patterns of perception and takes a critical
position toward art as a system.
