departure/MAK d>link.05Design from the Netherlands has played a pivotal role in the design history of the 20th and 21st centuries. And since the 1990s, at the latest, Dutch Design has existed as a brand of sorts, generating major
impulses for the international design field. One of the centers of Dutch Design has formed around the Philips Design Bureau
and the Design Academy in Eindhoven, and its graduates include well-known figures such as Jurgen Bey, Hella Jongerius and
the two guests of d>link.05, Andrea Trimarchi and Simone Farresin (Formafantasma).Just what is so special about the creative environment there? What local conditions are especially helpful to the young designers
in advancing their experimental way of working between reform and tradition, between high-tech and hand craftsmanship? Together
with the duo Formafantasma and Renny Ramakers, who has had a strong influence on contemporary developments as a co-founder
of Droog Design, d>link.05 will attempt to grasp the Eindhoven Phenomenon and make out both similarities and differences
to the cultural, economic and educational situation in Vienna.Renny Ramakers is the co-founder and director of Droog, Amsterdam. She initiates projects, curates design exhibitions, and lectures worldwide.
She is a judging panellist on various design boards and, amongst others, is a member of the Dutch Council of Culture (19952001).rennyramakers.comFormafantasma is an Eindhoven-based design studio founded by Andrea Trimarchi and Simone Farresin. The two Italian designers became internationally
acclaimed for their intermediary design work between craft and industry, local necessity and the global market.formafantasma.comRespondentsTulga Beyerle, Director VIENNA DESIGN WEEKKatharina Mischer, Designer, Partner, mischertraxler, ViennaChristine Schwaiger, Architect, Professor for Interior Design, New Design University (NDU), St. Pölten, AustriaLecture held in EnglishFree admission
How Can Vienna Benefit from Eindhovens Design Success?
Renny Ramakers (NL) & Formafantasma (I/NL) (held in English)
Tue, 23.10.2012, 8.00 pm
MAK Lecture Hall
The departure/MAK d>links will be furnished with items from Bene Office Furnitures PARCS series
Thomas Geisler, Curator, MAK Design Collection, Elisabeth Noever-Ginthör, Concept, Project Management departure
Research consultant and co-curator, d>links: Martina Fineder
A cooperation of MAK & departure
Opening HoursTue 10 a.m.–10 p.m.Wed–Sun 10 a.m.–6 p.m.Mon closed
Admission€ 12 / reduced € 9Free admission for children and teens under 19Tuesdays 6–10 p.m. admission € 5 Family ticket € 15(two adults and at least one minor child up to 14)Vienna 1900-Combined Ticket€ 20 / reduced € 16valid for MAK and Leopold Museum
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Special and Group Toursby advance bookingGabriele Fabiankowitsch, Head of Educational Program and Guided ToursT +43 1 711 36-298(Mon–Fri 10 a.m.–4 p.m.),
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