With this extraordinarily colorful exhibition accompanying the competition 100 BEST POSTERS 20: Germany Austria Switzerland, the MAK presents for the 16th time the hundred most exciting creations in poster design.
The winning posters impress through their varied use of photography, complemented by typography as a prevalent design element. 2020 brought with it enormous Covid-19-related restrictions to cultural life, causing posters to attain a special significance as visual memos located in public spaces: “They appear as strange notes from a future that never took place – a surreal glimpse into a utopian parallel universe,” as Dorothee Dähler and Yeliz Secerli sum it up in their feature article in the catalog. Individual graphic designers used poster art explicitly to comment on the prevailing inertia.
For Austrian entries, this year has been one of the most successful to date: seven Austrian posters won the jury’s vote. 600 graphic artists, agencies, and students, submitting a total of 1.973 posters (868 individual posters and 321 series), participated in the competition. 43 of the winning posters and poster series come from Germany and 50 from Switzerland. As is the case every year, after the exhibition the winning posters will be purchased by the MAK.
Curator: Peter Klinger, Deputy Head, MAK Library and Works on Paper Collection
A cooperation between the MAK and the association 100 Beste Plakate e. V.//////////////////////////////////////////////////////Free admission to the opening
The “2G+” rule is to be observed for participation: vaccinated or recovered + additionally a PCR test (not older than 48 hours)
Wearing a FFP2 mask is obligatory during the entire visit to the museum.